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Living on a Slope: Agile Commercial Strategies for IDN Success

Posted by The MedTech Conference on September 10, 2018

By now it’s hard to find a medtech company that doesn’t have a commercial strategy in the U.S. to improve its contracting and sales performance with integrated delivery networks (IDNs). It’s also hard, however, to find companies that are completely satisfied with their investment results. Most have implemented some type of key account management (KAM) role to cover some or all of the IDNs.  Moderately experienced ones have at least developed some type of IDN segmentation model to sort out those only interested in lower costs vs. those more interested in partnering with manufacturers. More advanced companies also develop segment-level value proposition messaging and more robust offerings that can incorporate product, services and perhaps an element of risk-sharing. Commonly, they also have both a division-level and a headquarters-level focus to implement multichannel/multi-role strategies to better meet the complex needs of this customer. Regardless, even the most advanced companies in this area would be the first to acknowledge that they have a long way to go to perfect their approach to working with IDNs, which begs the question: Is there a perfect IDN commercial model solution to strive for? 

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Developing the Next Generation of Health Care

Posted by The MedTech Conference on September 6, 2018

What will the future of health care look like? And who is going to pay for it?

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Planning for the medical device market: Getting the edge from post-market surveillance

Posted by The MedTech Conference on August 31, 2018

Early implementation of proactive and predictive post-market surveillance allows MedTech companies to achieve a competitive edge.

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Medical Device Study Findings: Top Medical Technology Trends to Accelerate Revenue Growth in 2019

Posted by The MedTech Conference on August 25, 2018

Data and technology are fundamentally changing the way customers buy and engage with you.

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What Can Ford’s River Rouge Plant Teach Us About Vertical Integration in Healthcare?

Posted by The MedTech Conference on August 22, 2018

For anyone who grew up in Michigan, the Ford River Rouge Plant is legendary, in both the scale of its ambition and its dramatic fall as the auto industry matured. Built outside of Detroit in 1928, it was the largest manufacturing facility in the world at its peak, with 16 million square feet and 100,000 employees. Unloaded on the docks of the River Rouge were iron ore, coal and other raw materials. Rolling out the other side of the factory were fully finished cars. In between was a steel mill that boasted its own coal power plant. By 2018 the factory was idled and now has a museum, a light truck assembly facility and a very large parking lot.

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Three Opportunities to Engage with NESTcc at The MedTech Conference

Posted by The MedTech Conference on August 16, 2018

We are excited to present the progress of NESTcc, the National Evaluation System for health Technology Coordinating Center at The MedTech conference in September.  NESTcc is now up and running and interested in furthering its partnerships with the MedTech industry to increase opportunities for using Real-World Evidence.  We are looking forward to providing multiple avenues for engagement between attendees at The MedTech Conference and NESTcc.  We invite you to:

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Keeping your business development needs in mind

Posted by The MedTech Conference on August 10, 2018

At The MedTech Conference, it’s our mission to provide opportunities for business development professionals to maximize their time and efficiently accomplish their goals onsite. That’s why we’re proud to introduce the new MedTech Connect. New for this year, MedTech Connect features a new look, a new feel, and an advanced meeting scheduler to help you secure the important meetings you want while in Philadelphia this fall. Learn more here.

If you missed our webinar showing off the new system, you can view the recorded version below or access the slides here.

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Programming For Every Interest

Posted by The MedTech Conference on July 31, 2018

The dynamic and multifaceted medtech landscape is comprised of several sectors facing different challenges. What every sector has in common, however, is the need to stay up-to-date and current on the latest issues, best practices and solutions in their respective spaces.

The MedTech Conference programming is always noted as one of the biggest attendee highlights. We strive to deliver the most relevant topics and trends for our diverse audience, presented by the industry’s most notable thought leaders and experts. With over 80 sessions and 250+ speakers, however, we won’t deny it can be a little challenging pick out your “must-attend” sessions. We’re taking the guess work out of setting your agenda—we’ve listed a few of our top sessions and indicated the industry sectors they’re most relevant to.  Preview our selections below, then check out the full agenda here.

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A Look at the Future of MedTech Regulation: Recap of Dr. Scott Gottlieb’s Plenary Remarks

Posted by Lauren Belisle on October 11, 2017

As a physician, medical policy expert, and public health advocate, Dr. Scott Gottlieb brings a great deal of knowledge and experience to his new role as Commissioner of the U.S. Food and Drug Administration (FDA). During his plenary remarks at The MedTech Conference, Dr. Gottlieb discussed some of the FDA’s recent achievements, its current priorities and potential opportunities for further regulatory innovation.



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The MedTech Conference Day 3 Recap - Fostering Collaboration & Scaling Medical Technology Worldwide

Posted by EIU Healthcare on September 28, 2017

As we’ve seen throughout the course of this year’s The MedTech Conference, ongoing innovation across the industry is both widespread and abundant. With all of the advancements in medical technology and even more groundbreaking developments underway, there is no question that collaboration among entities across the industry can be more impactful in helping facilitate better patient outcomes.

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