Liz Scherer is a seasoned communications executive, bringing to 3D more than 25 years of experience in strategic communications across multiple functions in pharma – from R&D and Regulatory to Marketing and Commercialization.  Liz will join 3D’s Value Communications for Market Access team, leveraging her cross-functional expertise and ability to lead projects with the goal in mind.  Liz works to identify, develop, and align messaging and communications across company functions and throughout a product’s lifecycle.  She has worked directly with scientists and clinicians on FDA advisory committee projects, developed stakeholder strategy programs, and created business development roadmaps. Prior to joining 3D, Liz headed two creative digital consultancies, and was a health reporter and medical writer.